Strata House — Bo Phut, Koh Samui
About · The Vision

Strata means layers.

A fulfilled, high-performance life is built in layers. Strata House is the first place on Koh Samui that gathers all of them — focus, nourishment, connection — inside one building, with no compromise on any of them.

The Philosophy

The Third Home.

Most places on Koh Samui force a compromise. A beautiful beach, but the Wi-Fi is broken. A desk, but the food is poor. A bar, but no quiet room to take the next call.

Strata House removes that friction. We curated the essential layers of a successful life — deep focus, precise nourishment, meaningful connection — and put them under one roof, so our members move seamlessly through their day without ever leaving the building.

Layer 01

Focus

Deep, disciplined work. The Forge — private suites, lockable offices, the Patra Boardroom. Built for the people whose calendar is the product.

Layer 02

Nourishment

Café Strata and the Elixirs Laboratory — our original venture. Thai ingredients, French technique, nutritionist-designed menus, functional beverage R&D.

Layer 03

Connection

Humo & Agave. When the laptops close, the embers come on. Open-fire Tex-Mex and a serious agave bar — the room where the day ends well.

PHM · The Founders

Three founders.
One global standard.

Strata House was conceptualized by Philémon, Hervé and Michael — PHM. A unique intersection of European premium hospitality standards, tech-industry precision and global business acumen.

PD
15+ years
Philémon Dedeur
The Ecosystem Architect

Advertising, communication technologies and global media. Philémon builds the frictionless digital and physical environments modern, high-performance founders demand — cutting-edge digital precision, flawless brand architecture and a modern aesthetic that speaks directly to the global digital elite.

HV
25+ years
Hervé Verhoosel
The Global Diplomat & Connector

International institutions, high-level diplomacy and global communications — notably senior spokesperson and representative for major United Nations agencies and global health initiatives. Hervé grounds Strata House in institutional credibility: elite networking, international protocol and ultimate discretion. The boardroom standard, on Samui.

MG
25+ years
Michael Goossens
The International Venture Strategist

Launching, scaling and managing international ventures across diverse global markets. Where others see a beautiful concept, Michael sees a robust, scalable commercial asset — sharp operational acumen, cross-border strategy and a deep understanding of capital allocation. The engine that turns ambition into profitable reality.

Why Samui · Why Now

The island graduated.

We came to Koh Samui and realised it was no longer a backpacker paradise or a short-term holiday spot.

It had become a permanent base for serious founders, digital elites and wealthy expats — but the infrastructure hadn't caught up. So we decided to build the Grade-A corporate and lifestyle infrastructure that this new demographic was desperate for. Soho House-level standards, applied to the realities of life on a Thai island.

The Patra Building · Bo Phut · Koh Samui

The Patra Building · Bo Phut · May 2026

The Local Alliance

Not foreigners taking over.
A true alliance.

Our physical home is a 1,200 SQM indoor space on the main artery of Bo Phut. But this isn't just a commercial lease.

This is the Patra Building — stewarded by our Thai partner, Art, and his family. The Patra Group is a long-standing Thai family enterprise active across Nan province, Bangkok and Phuket; the Patra Building is their first investment on Koh Samui. We are honoured to be the first concept to take residence inside it.

The vision is a true alliance: bringing global, Soho House-level standards to Koh Samui while deeply honouring and elevating the Patra family's local legacy. International ambition, Thai heritage — under one roof.

Join us, early

Belong to the layers.
From day one.

Pre-lease a suite →
Opening List

One letter. Sent on August 7th.

Opening night details, founding-member F&B perks, and first-seating reservations for the café, Humo & Agave and the lab tastings.